This form of advertising is static and does not move or change, unlike digital screen advertising.
High-traffic exposure
Static advertising can be strategically placed in high-traffic areas such as terminal walls, walkways, arrivals and departures. Advertisers can use static advertising to reach a captive audience of travellers who are spending up to 2.5 hours in the terminals, making the airport an ideal location for targeted marketing campaigns.
Create a lasting impression
Static advertising can be an effective way to promote products and services, especially for businesses looking to create a lasting impression. By using visually appealing designs and catchy slogans, static advertising can help businesses stand out from their competitors and attract potential customers travelling through the airport.